Privacy Policy

We have written our privacy policy to be understandable by humans, not just lawyers. By using Cover, you consent to the processing of your data in accordance with this privacy policy. Please also remember that your use of Cover is always subject to the Terms of Use.

Data collection and processing

Cover collects data from your phone to provide you with easy access to the right apps at the right time. For example, Cover might notice that you tend to check the weather at home in the morning, your calendar when you get to work, and maps when you’re in your car. Cover provides you with quick access to these apps in each context. In order to do this, Cover records the following items:

The system starts to collect data as soon as you install Cover. The data collection continues until you remove Cover from your phone. The data is uploaded from your phone over a secured connection to our servers.

In addition to data that Cover collects automatically, you may be able to provide certain information to us like your email address or your home or work address. Some of the data and information we collect can always be used to identify you (such as your email address), while other data and information (such as your location or how often you use a certain app) can only be used to identify you when combined with other information. As described below, we also use some of this data and information in an anonymous or aggregate form that does not identify you personally, in order to improve our services and work with our partners.

At any time, if you don’t want the data we collect to be associated with your email address, you can select “Don’t store my email address” (in Settings). If you make this selection, your data will instead be stored with a unique identifier generated from your phone (not your phone number or Android Device ID).

If you choose to enter any address(es), we store that information in an encrypted form, along with the wifi networks (SSIDs) that your device is connected to at those locations.

If you use the feedback function (in Settings), it will automatically include your email address and technical details in a message that is sent to us using one of the email accounts configured in your phone. This type of information makes it possible for us to view your data and help you with your problem. You can provide anonymous feedback by using an email account that does not reveal your identity.

Cover may automatically receive and record information on our server logs from your browser or device through the use of “cookies”. “Cookies” are identifiers we transfer to your browser or device that allow us to recognize your browser or device and tell us how and when pages and features in our product or services are visited and by how many people. You can change the preferences on your browser or device to prevent or limit your device’s acceptance of cookies, but this may prevent you from taking advantage of some of our features.

Android Permissions

Cover requires a number of Android permissions, all of which are presented before you download Cover from Google Play. Most are straightforward, but to be crystal clear about any permissions that might raise an eyebrow, here are how the permissions for SMS, Gmail, Phone, and Contacts are used.

Other data usage

We may use the information we collect about you in an anonymized way or combine it with the data of other users in an anonymized, aggregated way to improve our algorithms, measure service usage, publish summaries online or offline, and to develop new features such as recognizing popular apps. We may also use your data to identify apps, products and services that may be of interest to you so that we can recommend them to you through Cover. We will not display information where individual users can be recognized. Furthermore, our developers need to occasionally review raw data and the results to improve the system. They will not see your email address or saved address(es) along with the data, as that information is stored separately. We may also share your anonymized or aggregated information with third parties such as vendors, partners, agents, or advertisers.

Sharing your personally identifiable data with third parties

We will not disclose your personally identifiable data to third parties unless (1) you have given explicit consent to each such disclosure (for example, to a third party payment processor), (2) we are required to comply with a legal obligation (and in this case, we will provide you notice unless we’re prevented by law from doing so) or (3) if our business or assets, or parts of them, are acquired by a third party. Third parties who receive your personally identifiable data will be bound by applicable data protection legislation and/or this privacy policy concerning the disclosed data.

The security of our systems

We use third party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to provide the service. By submitting your personal data, you agree to this. We use commercially reasonable physical and technical safeguards to secure your data. We encrypt the communication channels using SSL. However, we cannot guarantee the security of your data, which may be compromised by unauthorized entry or use, hardware or software failure, and other factors.

Your access to the data

At the moment, you can only access the data by using the app, i.e. you cannot export your data from our system. If you require your data to be deleted, please send a request to

Age requirements

Cover is not meant to be used by children under 13, and we do not knowingly collect or solicit personally identifiable information from anyone under 13. If you are under 13, please do not attempt to download or use Cover or send any personal information about yourself to us. If we find out that we have collected the personal information from someone under 13, we will delete that information as quickly as possible. If you believe someone under 13 is using Cover or may have provided us personal information, please contact us at

Changes to our privacy policy

We reserve the right to alter our privacy policy at any time. We will notify you of significant alterations with reasonable notice through the service, by email, via our Twitter account or otherwise. By continuing to use Cover after we make change to our privacy policy, you agree to all of the changes. Whenever we use information we have collected, it will be subject to the privacy policy in place at the time we use the information.

Last updated and effective as of October 24, 2013.

Please email us with suggestions and improvements at